Childrens Bedroom Furniture

By : Jochanan W.

A group of mothers from three generations (Baby Boomer demographics, Gen X, and Gen Y), just two months ago, shared their buying habits with manufacturers and retailers on purchasing baby products and childrens bedroom furniture . This occurred in Bonita Springs Florida at the fifth annual Kids Today conference.

Maria Bailey, an executive in the fields of business development, publishing, and marketing, was a moderator for the panel and the keynote speaker at the conference. She has worked for numerous companies, including Broward Community College, McDonald's, AutoNation, The Miami Herald, Automation USA, and Discovery Zone. Her experience as a mother of four young children and an executive led her to specialize in assisting mothers in balancing their work lives and home. She explained the importance of marketing to mothers of different ages.

There were also many similarities even though there were some differences. A baby boomer said that she found information from other mothers quite useful. She found it was above her budget when she tried shopping for children beds and other bedroom sets for her boys’ baby nursery at a shop for kid furniture or a baby boutique. She found that shopping at a consignment shop for her childrens bedroom furniture was the way to go while she registered for designer baby bedding at one baby boutique.

A Gen Y mom put the rest of the items that she needed on her gift registry and used hand-me-down boys bedroom furniture, rather than shopping at a furniture store for her baby. When she purchased at Target and Kmart she did not receive the items as baby gifts. However, A Gen Y mom did not find many of her ideas (such as themes for luxury baby bedding) at a boutique. She would purchase only baby bedding, bedroom accessories, or other items that she thought were original at a baby shops or a boutique.

if there was something they really wanted for there kid, they admittedly would make more extravagant purchases like hard-to-find toys or luxury baby bedding at baby boutiques, although most of the parents claimed that they mostly shopped at discount stores. A Gen X mom talked about children strollers. Because she liked the features, she paid $300 for a stroller. Then a Gen Y mom paid about $200, which retails normally for about $50, for a hard-to-find toy. She bought the toy because of the educational value, not only because her son wanted it. On educational toys, parents are willing to spend more money.

All moms concerned importance on childrens bedroom furniture that would grow with their children. One baby boomer mom was in the process of searching for a bed that would take her toddler through high school. While keeping in mind that she wanted the decor and products not to be updated or changed until her daughter was at least 12, A Gen X mom would try to redecorate. I personally feel that this type of survey it tough to gauge, they should have to consider financial demographics and the age demographics.

We are the same age but we all have made very different choices on the bedroom sets, etc we purchased for our kids due to financial reasons. Take the changing table for example, I chose one of those dressers with a built in changing table. When your child is growing up you flip the dresser over and it converts to a normal dresser top (since I had purchased one of those convertible infant cribs, which by the way I planned on using these dressers for a long while).

My other friend decided to forego the changing table altogether, by using a waterproof disposable pad she would changed her daughter directly on her crib mattress. While another friend bought a bedroom set with hand carved dressers, armoires, etc and an extremely fancy changing table.

I am sure someone would have very different buying habits than others with the same age, but on a very modest income. So although I am sure manufacturers and the retailers were considering all the demographics of the parents interviewed so hopefully they able to gather some useful information from this conference.

Check out my other guide on office furniture cubicles and computer desk furniture

Childrens Bedroom Furniture

children's bedroom furniture

Childrens Bedroom Furniture

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